Information sharing has exploded in the last generation. More than 4 billion internet users consume information daily; about 3 billion use social networks. For the most part, this audience is controlled by corporations who extract revenue by selling access to advertisers, treating users as a resource instead of as partners.Access to an audience and the ability to benefit from information sharing are too valuable to be controlled by just a handful of corporations. Sola is giving the power back to the people. Using blockchain, we are building an open social layer that belongs to all, benefits everyone, and is controlled collectively. Our mission is to make it easier to reach the audience and benefit both, the users and the developers from it.